Compared with domestic sales, foreign trade has a complete sales process, from the platform to release news, to customer inquiries, email communication to the final sample delivery, etc., it is a step-by-step precise process. Next, I will share with you the foreign trade sales skills how to effectively respond to foreign trade inquiries. Let’s take a look together!
1. Arrange a special person to receive and reply to inquiries, and arrange a replacement staff before the operator asks for leave;
2. Establish a detailed product gallery, it is best to ask professionals to take product pictures. Describe each product in detail, including product name, specification, model, minimum order quantity, key person, price, international certification and technical parameters;
3. When replying, focus on telling the buyer what you can do for him. Briefly introduce the company and emphasize the advantages. Fill in the company name, year of establishment, total assets, annual sales, awards, contacts, telephone and fax, etc., and let the buyer I feel that you are a very formal company;
4. The same product can have multiple quotations for customers in different regions or characteristics. Generally speaking, customers in the Middle East and Southeast Asia are very price-sensitive and require the first quotation to be competitive, while customers in the United States are more concerned about the added value and services of products, so they should consider the cost of this part when quoting, and at the same time Explain to customers what additional services are included in your offer;
5. Stay online at any time. Generally, there are no special circumstances. Each inquiry of the customer is guaranteed to be completed within one day, and try to be completed within two hours. At the same time, ensure that the quotation is accurate. If necessary, send the quotation together with the electronic sample and quotation. If you cannot give an accurate answer immediately, you can first reply to the buyer to inform the buyer that the inquiry has been received, inform the buyer of the reason why the buyer cannot respond immediately, and promise Give buyers an accurate answer by a certain point in time;
6. After receiving the buyer’s inquiry, a file should be established. How to make the operator the first thing to do after receiving the inquiry is to go to the company’s archives for comparison. If the customer has sent an inquiry before, he will reply the two inquiries together, and sometimes buy The family will also be confused. If you remind him, he will think that you are very professional and have a particularly good impression of you. If it is found that this customer has not sent us an inquiry before, we will record it as a new customer and record it in the file.
The above are the foreign trade sales skills for responding to inquiries. The reply to the foreign trade inquiry directly affects the customer’s interest in your product and the success of future orders. Therefore, doing the above steps will be of great help to your foreign trade sales.
Post time: Jul-30-2022