how to correctly use chatgpt for content creation

ChatGPT can’t replace the search engine, but it can help you better do SEO.

In this article, let’s analyze how to use ChatGPT to better help our SEOers.

Maybe you have a puzzle. Since ChatGPT can automatically generate content, does it mean that we can completely rely on AI for content creation.

I believe many people have this idea. If you think so, it would be a big mistake.

Let’s see how the Google Search team answers this question

1.Whether the content produced by AI violates Google search rules

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Google clearly pointed out that if you use AI to produce content is not to deliberately control the ranking, it will not violate their rules, so you can rest assured that you can use AI to create content.

2.Why Google doesn’t ban AI content

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Google also clearly pointed out that AI can help create valuable content, so there is no need to ban AI content.

From the above two answers, we can see that Google is not only not opposed to AI content, but also has an open attitude, so we can boldly and confidently use ChatGPT to create content.

So how to use ChatGPT for content creation? I will provide some ideas for your reference.

meta tag

Both Meta Title and Meta Description can be generated using ChatGPT. We always do product keyword research first, and then write Title and Description according to keywords. This process is time-consuming.

We can directly command ChatGPT to help us write Page Title and Description

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Help us write the structure of the website. Sometimes we don’t know how to distribute the pages when we build the website. You can also ask ChatGPT to help us write the page structure of the website

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We can see that ChatGPT has saved us a lot of time, and keyword analysis has directly helped us.

Content creation

We can use ChatGPT as an assistant for content creation, because the depth of content produced by ChatGPT is still insufficient, but we can reasonably use ChatGPT to provide us with a writing framework.

Providing topics for content creation, I asked ChatGPT to provide some writing topics for Bluetooth headset

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We can expand on the topics provided by him. For example, we can let ChatGPT give more writing ideas for the first topic

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The whole idea of content creation is completely broadened. We can improve it according to the second creation of Subtopic given by ChatGPT. It is not recommended to completely copy the content generated by ChatGPT.

Here is a question. If many people focus on the same problem, whether the content generated by ChatGPT is the same, I will test it here.

I asked ChatGPT the same question many times:

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Then repeat the question

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Ask the same question for the third time

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Ask the same question for the fourth time

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The answers given by the above questions are different. We can see that the database of ChatGPT is really very large, and there will be no response from multiple people asking the same question to the same template.

In the past, I often used Answerthepublic tool to find writing ideas in content marketing. Now it seems that this tool has been gradually replaced by ChatGPT. Answerthepublic’s writing ideas are too fixed.

Use ChatGPT to drain on Quora and Reddit

We can find industry-related topics on Quora, such as the following

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Ask questions directly on ChatGPT

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We can see that the answer format of ChatGPT is fixed. We should change the style when copying, otherwise it looks really AI.

In fact, you can’t tell whether the answer on Quora is created by AI or artificial. Some artificial answers are not as detailed as those generated by ChatGPT. The purpose of using Quora is to drain and build brands.

It’s scary to think of this. In the near future, our life will be full of information produced by AI, and the content of artificial creation will be even more precious.

From the perspective of the current functions of ChatGPT, there are great limitations. The core part of SEO is high-quality content creation and access to high-quality external links.


Post time: Feb-24-2023

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