Abathengisi abaninzi borhwebo lwangaphandle bangaboni kakhulu xa besenza uphuhliso lwemarike yangaphandle, bahlala betyeshela indlela yokubeka kunye nokuthenga abathengi, kwaye abajoliswanga. Iimpawu eziphambili zabathengi baseMelika: Eyokuqala: Isixa esikhulu seSibini: Iindidi ezahlukeneyo zeSithathu: Ukuphindaphinda okwesine: Ukuthengwa ngokufanelekileyo kunye nokuthengiweyo Impahla yeofisi yemihla ngemihla, ifenitshala yeofisi, kunye nezinto zokwakha, iimpahla, kunye nezinto eziyimfuneko zemihla ngemihla. I-United States yeyona marike inkulu yehlabathi yokuthenga. Uninzi lwezinto ezithengiweyo zizinto ezityiwayo. Ukuthengwa okuphindaphindiweyo kuyafuneka kwisithuba sonyaka okanye emibini. Olu phindaphindo lulungile kwiinkampani zaseTshayina, kwaye luvumela iinkampani ukuba zilungiselele imveliso kunye nemithetho ekufuneka ilandelwe.
Iimpawu ezintandathu zomthengi
1 Umthengi wevenkile yeSebe
Iivenkile ezininzi zase-US zithenga iimveliso ezahlukeneyo ngokwazo, kwaye amasebe okuthenga ahlukeneyo anoxanduva lweentlobo ezahlukeneyo. Iivenkile ezinkulu zesebe ezifana ne-macy's, i-JCPenny, njl. Kunzima kwiifektri eziqhelekileyo ukungena, kwaye bahlala bekhetha ababoneleli babo ngokusebenzisa abarhwebi abakhulu, besenza inkqubo yabo yokuthenga. Umthamo wokuthenga mkhulu, iimfuno zexabiso zizinzile, iimveliso ezithengwa minyaka yonke aziyi kutshintsha kakhulu, kwaye iimfuno zomgangatho ziphezulu kakhulu. Akukho lula ukutshintsha ababoneleli. Uninzi lwabo lujonga imiboniso yasekuhlaleni eUnited States.
2 Ikhonkco leevenkile ezinkulu (MART)
NjengeWalmart (WALMART, KMART), njl., umthamo wokuthenga mkhulu, kwaye banazo iinkampani zabo zokuthenga kwimarike yemveliso, kunye neenkqubo zabo zokuthenga, ukuthengwa kwabo kunovakalelo kakhulu kumaxabiso emarike, kunye neemfuno utshintsho lwemveliso nazo ziphezulu kakhulu. Enkulu, ixabiso lefektri liphantsi kakhulu, kodwa umthamo mkhulu. Iifektri eziphuhliswe kakuhle, ezinexabiso eliphantsi, nezixhaswa ngemali zinokuhlasela olu hlobo lwabathengi. Kungcono ukuba iifektri ezincinci zigcine umgama, kungenjalo inkunzi yokusebenza ye-odolo enye iya kukwenza ukuba woyiswe. Ukuba umgangatho awukwazi ukuhlangabezana nemigangatho yokuhlola, kuya kuba nzima ukuguqula.
3 Ongenisa ngaphandle
Uninzi lweemveliso zithengwa ngeempawu ezifana (i-Nike, i-Samsonite), njl. Baya kufumana iifektri ezinkulu, ezikumgangatho ophezulu ukubeka ii-odolo ngqo kwi-OEM. Iingeniso zabo zingcono, iimfuno zomgangatho zinemigangatho yazo, iiodolo ezizinzileyo, kunye neefektri. Ukuseka ubudlelwane bentsebenziswano bexesha elide. Okwangoku, abaninzi abangenisa kumazwe angaphandle ehlabathini beza kwimiboniso yaseTshayina ukufumana abavelisi, olundwendwe olufanelekileyo kwimigudu yeefektri ezincinci kunye neziphakathi. Ubungakanani beshishini labarhwebi kwilizwe labo liyireferensi yobungakanani bokuthenga kwabo kunye nemiqathango yentlawulo. Ngaphambi kokuba wenze ishishini, unokufumana malunga namandla abo ngewebhusayithi yabo. Nokuba iibrendi ezincinci zinethuba lokuphuhlisa abathengi abakhulu.
4 Umthengisi
Abarhwebi abavela kumazwe angaphandle, abadla ngokuthenga iimveliso ezithile, banendlu yokugcina impahla yokuthumela ngenqanawa (WAREHOUSE) eMelika, kwaye bathengise iimveliso zabo ngemiboniso ngezixa ezikhulu. Ixabiso kunye nokwahluka kwemveliso ngamanqaku aphambili engqwalasela yabo. Kulula ngolu hlobo lwabathengi ukuthelekisa amaxabiso, kuba abakhuphisana nabo bonke bathengisa kumbonisi ofanayo, ngoko ke ixabiso kunye nemveliso eyahlukileyo iphezulu kakhulu. Eyona ndlela yokuthenga kukuthenga eTshayina. Uninzi lwabantu baseTshayina abanemali eninzi benza amashishini amakhulu eUnited States, babe ngabathengisi, babuyele eTshayina ukuya kuthenga.
5 Umrhwebi
Le nxalenye yabathengi inokuthenga nayiphi na imveliso, kuba banabathengi abahlukeneyo abathenga iimveliso ezahlukeneyo, kodwa ukuqhubeka komyalelo akuzinzile. Imiqulu yokuodola nayo ayiguquguquki kangako. Iifektri ezincinci kulula ukwenza.
6 Umthengisi
Kwiminyaka embalwa edlulileyo, phantse bonke abathengisi baseMelika abathengwa eUnited States, kodwa emva kokuba ishishini lingene kwi-Intanethi, abathengisi abaninzi bathenga nge-Intanethi. Olu hlobo lomthengi lufanelekile ukulandelwa, kodwa kukho ubunzima obuthile. Ukuba iodolo ingxamisekile kwaye iimfuno zinzima, kufanelekile ngakumbi kubathengisi basekhaya ukuba benze.
Ixesha lokuposa: Sep-02-2022