Kungakhathaliseki ukuthi kuncike kunkundla yenkampani yangaphandle ukuvula isitolo noma ukuvula isitolo ngesiteshi esakhelwe sona, abathengisi be-e-commerce abawela umngcele badinga ukukhuthaza nokuqeda ithrafikhi. Uyazi ukuthi yiziphi iziteshi zokukhangisa ze-e-commerce eziwela umngcele?
Nasi isifinyezo seziteshi eziyisithupha zokuphromotha ezivame ukusetshenziswa abathengisi be-e-commerce abawela imingcele.
Uhlobo lokuqala: umbukiso nemibukiso
1. Imibukiso (imibukiso yochwepheshe kanye nemibukiso ebanzi): Ukuze uhlole imibukiso esekelwe emakethe yakho ebalulekile yokuthuthukisa, kufanele uhlaziye imibiko yangemva kombukiso eshicilelwe kuwebhusayithi esemthethweni yezikhathi ezimbalwa ezedlule, futhi uhlole ngokucophelela ikhwalithi yombukiso.
2. Imibukiso evakashelayo (imibukiso yochwepheshe nemibukiso ephelele): vakashela okungenzeka kube amakhasimende, qoqa amakhasimende asekelayo, uqoqe ngokuhlelekile izidingo zamakhasimende, futhi uqonde futhi uphathe kahle izitayela zemboni.
Okwesibili: ukukhuthazwa kwenjini yokusesha
1. Ukuthuthukisa injini yokusesha: Faka ukusesha okwenziwe okwasendaweni ngezinjini eziningi zokusesha, izilimi eziningi, namagama angukhiye amaningi.
2. Ukukhangisa kwenjini yokusesha: izikhangiso zombhalo, izikhangiso zezithombe, izikhangiso zevidiyo.
Uhlobo lwesithathu: ukukhuthazwa kwesikhulumi se-B2B sohwebo lwangaphandle
1. Inkokhelo: Inkundla ye-B2B ebanzi, inkundla ye-B2B echwepheshile, iwebhusayithi yemboni ye-B2B.
2. Mahhala: Isikrini senkundla ye-B2B, bhalisa, shicilela ulwazi, futhi wandise ukuchayeka.
3. Ukuhlehlisa ukuthuthukiswa: bhalisa ama-akhawunti omthengi we-B2B, ikakhulukazi izinkundla ze-B2B zangaphandle, zidlala indima yabathengi bangaphandle kanye nokuxhumana nabathengisi abahambisanayo.
Okwesine: vakashela iphromoshini yekhasimende
1. Mema amakhasimende: Thumela izimemo kubathengi abaziwayo kuzo zonke izimboni ukwandisa amathuba okubambisana.
2. Amakhasimende avakashelayo: amakhasimende enhloso abalulekile, amakhasimende abalulekile angaqondiswa ukuvakasha komuntu ngamunye.
Okwesihlanu: ukukhuthazwa kwenkundla yezokuxhumana
1. Inkundla yezokuxhumana Ukukhuthazwa kwe-inthanethi: ukuchayeka komkhiqizo kukhulisa amathuba enkampani okuchayeka.
2. Inkundla yezokuxhumana ingena ijule ebudlelwaneni bomuntu siqu: Ukuthengisa kumbuthano wenethiwekhi kuzoshesha kunalokho obekucatshangwa.
Uhlobo lwesithupha: omagazini bezimboni kanye nokukhuthazwa kwewebhusayithi yemboni
1. Ukukhangisa kumamagazini wezimboni namawebhusayithi: ukumaketha kwasendaweni kwangempela.
2. Ukuthuthukiswa komagazini bezimboni namakhasimende esizindalwazi: Ozakwethu bamazwe ngamazwe kwezokukhangisa nabo bazoba ozakwethu bethu noma izinjongo zokuthengisa.
Okwesikhombisa: ifoni + iphromoshini ye-imeyili
1. Ukuxhumana ngocingo nokuthuthukiswa kwamakhasimende: gxila kumakhono okuxhumana ngocingo kanye nomehluko wesikhathi sohwebo lwangaphandle, amasiko, ijografi yamazwe ngamazwe, umlando namasiko.
2. Ukuxhumana nge-imeyili nokuthuthukiswa kwamakhasimende: i-imeyili emihle + i-imeyili enkulu ukuthuthukisa abathengi bangaphandle.
Ziseningi izindlela zokukhangisa phesheya kwezilwandle. Kudingeka silazi kahle futhi silisebenzise ngokukhululeka.
Isikhathi sokuthumela: Aug-01-2022