U-Jason uyi-CEO yenkampani yemikhiqizo kagesi e-United States. Eminyakeni eyishumi edlule, inkampani kaJason ikhulile kusukela ekuqaleni kuya ekuthuthukisweni kwakamuva. U-Jason ubelokhu ethenga e-China. Ngemva kochungechunge lwesipiliyoni ekwenzeni ibhizinisi e-China, u-Jason unombono obanzi ngebhizinisi laseShayina lohwebo lwangaphandle.
Okulandelayo kuchaza yonke inqubo yokuthenga kukaJason eChina. Ngethemba ukuthi wonke umuntu angayifunda ngesineke. Kuyoba yinzuzo kuwe njengomhlinzeki noma umthengi.
Dala isimo sokuwina
Hlala ukhumbula ukukhuthaza ozakwethu bebhizinisi baseShayina. Qiniseka ukuthi bayazazi izinzuzo zobambiswano, futhi uqiniseke ukuthi yonke idili iyisimo sokuwina. Ngesikhathi ngiqala ukwakha inkampani kagesi, ngangingenayo imali ebhange futhi ngingenayo imali yokuqala. Lapho ngifaka i-oda lemikhiqizo kagesi engu-30,000 evela kwezinye izimboni zase-China, bonke abakhiqizi bangithumelela amakhotheshini. Ngikhethe enenani elingcono kakhulu lemali. Ngabe sengibatshela ukuthi engikufunayo kwakuwumyalelo wecala, futhi ngidinga amayunithi angama-80 kuphela okwamanje. Benqabile ukusebenza nami ngenxa yokuthi ama-oda amancane awazange abenzele inzuzo futhi aphazamise isimiso sabo sokukhiqiza. Kamuva ngathola ukuthi izinkampani engangifuna ukusebenzisana nazo zonke zazizinkulu kakhulu, kodwa izingcaphuno engazithola zazithi “Chinglish” futhi zazingezona uchwepheshe. Kungaba namafonti nemibala ehlukene engu-15 etafuleni, akukho okuqukethwe okumaphakathi, futhi izincazelo zomkhiqizo azichazi ngendlela ezifuna ngayo. Amamanuwali abo okusebenzisa umkhiqizo we-elekthronikhi awanangqondo nakakhulu, futhi amaningi awabonisiwe. Ngachitha izinsuku ezimbalwa ngiklama kabusha imanuwali yemikhiqizo ye-elekthronikhi yalo mkhiqizi, futhi ngobuqotho ngabatshela: “Angikwazi ukuniphathela ama-oda amakhulu, kodwa nginganisiza niklame kabusha le ncwadi ukuze abathengi bayifunde. ngizokwaneliseka.” Ngemva kwamahora ambalwa, umphathi womkhiqizi wangiphendula futhi wamukela i-oda lami lamayunithi angu-80, futhi intengo yayingaphansi kunangaphambili. (Lapho sihluleka ukuhlangabezana nezimfuneko zekhasimende kwezinye izici, singase futhi sisho izinto ezifanayo ekhasimendeni ukuze sisindise ikhasimende.) Ngemva kwesonto, umphathi walo mkhiqizi wangitshela ukuthi bawine abasebenzisi abaningi imakethe yase-US. Lokhu kungenxa yezinkampani eziningi ezincintisanayo, imikhiqizo yazo ingochwepheshe kakhulu kanye namabhukwana wemikhiqizo nawo ahamba phambili. Akuwona wonke amadili “wokuwina-win” okufanele aphumele esivumelwaneni. Ezingxoxweni eziningi, ngivame ukubuzwa: “Kungani ungakwamukeli ukudla kwethu? Singakunikeza inani elingcono!” Futhi ngizothi kubo: “Angikwamukeli lokhu kunikezwa ngoba aniwona amanga. Isilima nje, ngidinga umaqondana wesikhathi eside! Ngifuna ukuqinisekisa inzuzo yabo!” (Umthengi omuhle ngeke acabange ngenzuzo yakhe kuphela, kodwa futhi acabange ngomlingani, umphakeli, ukuze azuze isimo sokuwina.)
Ngaphandle kwemingcele
Ngesinye isikhathi ngihlezi ekamelweni lenkomfa lomkhiqizi omkhulu waseShayina njengommeleli wenkampani, futhi ngangigqoke amajini kanye nesikibha kuphela. Abaphathi abahlanu ngakolunye uhlangothi babegqoke ngokusemthethweni, kodwa oyedwa kuphela kubo okhuluma isiNgisi. Ekuqaleni komhlangano, ngakhuluma nomphathi okhuluma isiNgisi, owayezohumusha amazwi ami kozakwethu futhi baxoxe ngesikhathi esifanayo. Le ngxoxo ibucayi kakhulu ngenxa yentengo, imigomo yokukhokha kanye nekhwalithi yama-oda amasha. Kodwa njalo emizuzwini embalwa, babehleka kakhulu, okwakungenza ngingakhululeki ngoba sasikhuluma ngento engahlekisi. Nginelukuluku lokwazi ukuthi bakhuluma ngani futhi ngifisa ngempela ukuba nomhumushi omuhle eduze kwami. Kodwa ngabona ukuthi uma ngingeza notolika, nakanjani babezokhuluma kancane kakhulu. Ngabe sengibeka ifoni yami phezu kwedeski futhi ngaqopha wonke umhlangano. Lapho ngibuyela ehhotela, ngalayisha ifayela elilalelwayo ku-inthanethi futhi ngacela abahumushi abambalwa abaku-inthanethi ukuba bahumushe ngendlela efanele. Ngemva kwamahora ambalwa, ngaba nenguqulo yawo wonke umhlangano, kuhlanganise nengxoxo yabo yangasese. Ngifunde ukunikezwa kwabo, isu, futhi okubaluleke kakhulu, intengo yokubhuka. Ngakolunye uhlangothi, ngizuze inzuzo kulokhu kuxoxisana.
Isikhathi iyithuluzi elingcono kakhulu lokuxoxisana
E-China, intengo yalutho ilungisiwe. Ithuluzi elingcono kakhulu lezingxoxo zentengo yisikhathi. Ngokushesha lapho abathengisi baseShayina beqaphela ukuthi balahlekelwa amakhasimende, bashintsha amanani abo ngokushesha. Awusoze wabazisa abakudingayo noma ubazise ukuthi basesikhathini esinqunyiwe. Sizokhiya amadili nemikhiqizo ngokushesha ngangokunokwenzeka ukuze singabi sesimeni esibucayi ekuxoxisaneni namaShayina. Isibonelo, Imidlalo yama-Olympic ngoJulayi 2012 izodala isidingo sama-TV anesikrini esikhulu, futhi saqala izingxoxo eziqondisiwe ngoJanuwari. Amanani amahle asevele etholwe ngaleso sikhathi, kodwa sathula kwaze kwaba nguFebruary. Umnikazi womkhiqizi wayazi ukuthi siyalidinga leli qoqo lezimpahla, kodwa wayehlale exakeka ukuthi kungani singasayinanga isivumelwano. Eqinisweni, lo mkhiqizi ukuphela komphakeli, kodwa samqambela amanga sathi, “Sinomphakeli ongcono futhi empeleni ngeke akuphendule.” Bese behlisa intengo ngaphezu kuka-10% ngoFebhuwari. ! NgoMashi, saqhubeka nokumtshela ukuthi sithole umphakeli onamanani aphansi futhi sambuza ukuthi angamnika yini inani eliphansi. Wathi kwakungeke kwenziwe ngalelo nani, ngakho sangena empini ebandayo. Ngemva kwamasonto ambalwa okuthula, sabona ukuthi umenzi angeke ahwebe ngale ntengo. Ekupheleni kukaMashi sinyuse intengo ye-oda sagcina sifinyelele esivumelwaneni. Futhi intengo ye-oda iphansi ngo-30% kunekhotheshini yokuqala ngoJanuwari! Ukhiye wokuxoxisana awukona ukwenza elinye iqembu lizizwe lingenathemba, kodwa ukusebenzisa isikhathi ukuvala intengo yaphansi yesivumelwano. Indlela "yokulinda" izoqinisekisa ukuthi uthola isivumelwano esingcono.
Ungalokothi udalule intengo eqondiwe
Imvamisa othile uzongibuza: “Iyini intengo oyihlosile?” futhi ngizothi ngqo: “0 yuan!” noma “Ungangibuzi ngenani eliqondiwe, vele unginike inani elingcono kakhulu. Izingxoxo zamaShayina Ubuchwepheshe bukhulu, bazothola ulwazi lwezohwebo oluningi kunalokho ongakucabanga. Bazosebenzisa lolu lwazi lwezentengiso ukuze bahlele izintengo. Ufuna ukwenza isiqiniseko sokuthi unokuvuza okuncane ngangokunokwenzeka futhi ubenze bazi ukuthi baningi abakhiqizi be-oda lakho. Ukubhida. Okufanele ukwenze ukukhetha umkhiqizi onenani elingcono kakhulu ngokusho kwe-oda lakho.
Hlala ubheka abahlinzeki bekhophi yasenqolobaneni
Qiniseka ukuthi wazisa abahlinzeki bakho ukuthi uhlala ufuna abanye abahlinzeki. Ngeke ubenze bacabange ukuthi umenzi wakho ngeke akwazi ukuphila ngaphandle kwabo, kuzobenza bazikhukhumeze. Iphuzu lethu liwukuthi kungakhathaliseki ukuthi inkontileka iphelelwa yisikhathi noma cha, inqobo nje uma elinye iqembu lingakwazi ukuhlangabezana nezimfuneko zethu, sizobhekisela kobambiswano ngokushesha. Ngazo zonke izikhathi, sinePlan B kanye nePlan C futhi senza abahlinzeki bazi ngalokhu. Ngenxa yokuthi sihlale sifuna ozakwethu abasha, abahlinzeki nabo bangaphansi kwengcindezi, ngakho basinikeza amanani namasevisi angcono. Futhi sizodlulisela izaphulelo ezihambisanayo kubathengi. Uma ufuna abahlinzeki, uma ufuna ukuzuza inzuzo yentengo ephelele, kufanele uxhumane nomkhiqizi ngokuqondile. Uzochitha u-10% ngaphezulu ngesixhumanisi ngasinye esihilelekile. Inkinga enkulu manje ukuthi akekho ozovuma ukuthi ungumuntu ophakathi. Bonke bathi umkhiqizi uyivule yedwa, kodwa kusenendlela yokuhlola ukuthi ingabe ingumuntu ophakathi nendawo:
1. Hlola i-imeyili yabo. Le ndlela isobala, kodwa ayisebenzi kuzo zonke izinkampani, ngoba abanye abasebenzi bezinkampani ezinkulu basathanda ukusebenzisa ama-akhawunti ebhokisi leposi le-Hotmail.com.
2. Vakashela umkhiqizi - thola umenzi ohambisanayo ngekheli elisekhadini lebhizinisi.
3. Hlola umfaniswano wabasebenzi - qaphela uphawu lwezingubo ezingutsheni. 4. Buza umdidiyeli ukuthi uyamazi yini umuntu owethule umkhiqizo kuye. Ngale ndlela elula engenhla, ungakwazi ukuhlukanisa ukuthi ungumuntu ophakathi nendawo noma cha.
Isikhathi sokuthumela: Aug-28-2022